Every routine comes with questions.
Shoppers needed help choosing products, understanding ingredients and navigating subscriptions. Multiple markets added language complexity.
An advisor across the catalogue.
Twini answers from product pages and the homepage, explaining usage and purchase options in the shopper’s language.

Conversations that lead to action.
Over the reported period, the assistant delivered 8,482 answers and 5,938 recommendations, alongside the cart additions and attributed product sales above.
Activity and sales attributed to the assistant over 90 days, as reported by Twini. These counts are not a controlled measurement of incremental sales.

A clearer picture of customer needs.
Insights grouped 51 recurring questions. Issues highlighted unmet demand, missing specifications and purchasing friction, giving merchandising and customer-experience teams a prioritized improvement list.




